What every record contains
| Field | Why it matters |
|---|---|
| Event | |
| Type: expansion, funding, new leader, contract, launch | Know why to call now |
| Date and source link | Check it yourself |
| Company | |
| Name, sector, staff size, state | Qualify the account |
| Context | |
| What the event means for buying | Shape your opening line |
| Contact | |
| Relevant decision maker | Reach the right person |
| Quality | |
| Event confirmed from a primary source | No rumours |
Who buys it
Account executivesTime outreach to real change
Banks and lendersOffer finance at expansion
Real estate and fit-outReach firms opening sites
AgenciesPitch new leadership teams
How you receive it
A monthly digest file of new triggers in your target segments, with the source for each event.
How we check it
Records are confirmed by phone call, site visit or CAC lookup, and every record carries the date it was last checked. Contact details are collected and shared in line with the Nigeria Data Protection Act. If a record is wrong when you receive it, we replace it.