Market intelligence reports for Nigeria and Africa.
Professionally researched reports on industries, markets, consumers, competitors, businesses and investment opportunities in Nigeria first, then West Africa and the wider African continent. Every report combines verified local data, rigorous analysis and practical insight for confident decisions.
- 50market and industry report titles
- 25bankable business plans
- 36 + FCTstates covered with local data
- 20 / 16chapter market and industry formats
Browse our Nigerian report and business plan catalogues
Pick a catalogue to see every title in it. Open any title for its full table of contents, then request your copy.
Market Reports
Customers, demand, prices and competitors in one market. Each report has 20 chapters and a forecast to 2031.
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Industry Reports
How a whole sector works: capacity, costs, leading companies, regulation and the five-year outlook. Each report has 16 chapters.
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Business Plans
Bankable business plans built on current local prices, written for banks, BOI, grant programmes and investors.
Open the catalogueGrowth figures are year-on-year real growth from the National Bureau of Statistics Q2 2026 GDP release. Every report is updated with the latest data when you order.
Market intelligence solutions
Industry Reports
The full picture of a Nigerian industry: how it is structured, how it performs, who leads it, what it costs to operate, and where it is heading over the next five years.
- Industry definition, scope and value chain
- Industry size, performance and life cycle
- Products, services and revenue segments
- Customer markets and end-use demand
- Imports, exports and local production
- State and regional breakdown
- Competitive forces, including informal operators
- Leading companies and market shares
- External environment: FX, inflation, power and policy
- Cost structure and financial benchmarks
- Key success factors, risks and opportunities
- Five-year industry forecast
Market Reports
A close look at one commercial market: how big it is, who buys and why, who competes for those customers, and how demand will grow.
- Market definition and segmentation
- Market size and five-year forecast
- Size by product, customer, channel and region
- Adoption, usage and engagement trends
- Customer demographics and buyer personas
- Buying motivations and decision factors
- Barriers to adoption and non-user analysis
- Pricing, product and innovation trends
- Channels and distribution
- Competitive landscape and leading brands
- Drivers, restraints and opportunities
- Outlook and what to watch
Consumer Intelligence Reports
Understand consumer behaviour, purchasing decisions, preferences, and market demand.
- Consumer behaviour
- Brand awareness
- Customer satisfaction
- Purchase intent
- Spending patterns
- Lifestyle analysis
- Demographic insights
- Customer segmentation
Company & Competitor Intelligence
Benchmark businesses and understand the competitive landscape.
- Company profiles
- Competitor benchmarking
- Market positioning
- Pricing analysis
- SWOT analysis
- Market share analysis
- Product comparison
- Competitive strategy
Economic & Business Intelligence
Track the broader economic and commercial environment affecting business performance.
- Macroeconomic analysis
- Industry performance indicators
- Inflation impact
- Exchange rate analysis
- Business confidence
- Investment climate
- Purchasing power analysis
- Trade and investment trends
Feasibility Studies
Reduce investment risk with comprehensive project and market assessments.
- Market feasibility studies
- Product launch assessment
- Demand analysis
- Technical feasibility
- Financial feasibility
- Operational assessment
- Investment appraisal
- Risk analysis
- Location analysis
Business Plans
Professional business plans developed using detailed market research, financial analysis, and commercial strategy.
- Executive summary
- Business model
- Industry and market analysis
- Customer and competitive analysis
- Marketing strategy
- Operations plan
- Financial projections
- Cash flow forecasts
- Profit and loss statements
- Investment analysis
- Risk assessment
- Funding strategy
Built to the standard banks, BOI, SMEDAN, and grant programmes expect, available for manufacturing, agriculture, retail, healthcare, technology, and most commercial sectors.
Explore business plansIndustry Forecasts
Plan for the future with forward-looking market intelligence.
- Industry growth forecasts
- Demand forecasts
- Investment opportunities
- Emerging market trends
- Market risk analysis
- Future outlook
Custom Research
Research designed specifically around your business objectives.
- Custom market research
- Survey research
- Consumer studies
- Market entry studies
- Competitor research
- Pricing research
- Distributor mapping
- Company profiling
- Lead intelligence
- Investment research
Two report formats, built for different decisions
A market report follows the customer: who buys, how much, why and from whom. An industry report follows the business: how the sector is structured, how it makes money and what shapes its future. Here is what each one contains.
For entering, selling into or investing in a market
Market size and forecast, customer segments, adoption, buying behaviour, channels, competitors and the opportunities they leave open.
- 01Executive summary
- 02Market definition, scope and structure
- 03Market size, growth and forecast
- 04Market segmentation
- 05Adoption, usage and engagement
- 06Customer demographics and profiles
- 07Motivations and usage rationales
- 08Barriers and non-user analysis
- 09Customer risk and behaviour
- 10Product and service trends
- 11Channels and distribution
- 12Use cases and purchase categories
- 13Competitive landscape
- 14Leading company profiles
- 15Adjacent markets and ecosystem
- 16Market drivers
- 17Restraints and challenges
- 18Opportunities and white spaces
- 19Future trends and outlook
- 20Appendix: methodology and definitions
For understanding how a whole sector works
Structure, performance, products, geography, competitive forces, leading companies, operating costs, key statistics and a five-year outlook.
- 01About the industry
- 02Industry at a glance
- 03Industry performance
- 04Products and markets
- 05Geographic breakdown
- 06Competitive forces
- 07Companies and competitive landscape
- 08External environment
- 09Financial benchmarks
- 10Industry economics and operating structure
- 11Key statistics
- 12Key success factors
- 13Risks and challenges
- 14Opportunities
- 15Industry outlook
- 16Appendix: methodology and definitions
Built for how Nigeria actually works
Global report templates miss what moves Nigerian markets. Every STATART report covers the local factors that change the numbers.
Chapters are chosen and renamed to fit each topic. A cement report covers production capacity and construction demand; a digital banking report covers adoption and repayment behaviour.
Request a sample table of contentsIndustries we cover
Organised the way decisions are made
A scalable library of structured intelligence: the documentation funders, partners, and boards expect. Pick the lens that fits the decision in front of you.
Industry Intelligence
Industry structure, performance, key players, value chain, and a five-year outlook.
Request thisMarket Intelligence
Market size, demand, segmentation, distribution channels, and forecasts for a specific market.
Request thisConsumer Intelligence
Behaviour, purchase intent, satisfaction, spending patterns, and demographic insight.
Request thisCompany Intelligence
Company profiles, market positioning, and benchmarking against peers.
Request thisCompetitive Intelligence
Competitor mapping, market share, pricing analysis, and competitive strategy.
Request thisEconomic Intelligence
Macroeconomic indicators, inflation, exchange rates, and the investment climate.
Request thisInvestment Intelligence
Opportunity sizing, investment appraisal, and risk analysis for capital decisions.
Request thisFeasibility Studies
Market, technical, financial, and operational viability before you commit.
Request thisBusiness Plans
Research backed plans with financial projections, risk assessment, and a funding strategy.
Request thisCustom Research
Studies designed around the exact question your business needs answered.
Request thisWhy choose STATART reports
Structured and data-driven
Market intelligence built on structured data and field evidence, not guesswork.
Built by analysts
Research produced by experienced analysts and statisticians.
Nigeria first
Built on Nigerian field data first, then extended to West Africa and the wider continent.
Trusted across sectors
Reliable for investors, businesses, governments, NGOs, and development organisations.
Sound methodology
Industry standard research methods applied end to end.
Actionable
Clear recommendations you can act on, not analysis for its own sake.
Custom when needed
Research tailored to the exact question your business is asking.
Intelligence that drives better decisions
Whether you are evaluating a new market, launching a product, preparing an investment proposal, developing a business plan, or understanding an industry, STATART delivers the market intelligence you need to decide with confidence.
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