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Built for the questions that drive decisions.

Four service pillars across the research lifecycle. Pricing is bespoke and depends on scope, sample size, and geography.

Market Research Nigeria

End-to-end quantitative and qualitative studies for consumer, B2B, and institutional segments. We design sample frames against the most recent NPC and NBS population data, and our enumerator network reaches all 36 states plus the FCT.

  • U&A studies, brand health trackers, ad concept testing
  • Pre-launch demand validation, post-launch feedback loops
  • Pricing research (Van Westendorp, Gabor-Granger, conjoint)
  • Public-sector evaluation studies and baselines
Pricing on Request

Survey Intelligence

Tablet-based field enumeration with GPS verification, multilingual CATI, and online panel programmes. Every project ships with full audit trails: sample frame, response rates, weights, and methodology appendix.

  • Door-to-door, GPS-tagged enumeration
  • CATI surveys with RDD sampling, in Yoruba, Igbo, Hausa, Pidgin, English
  • Online panel and intercept surveys
  • Tracker programmes (monthly, quarterly, annual waves)
Pricing on Request

Lead Generation & Profiling

Vetted prospect lists with the depth your sales team actually needs: firmographics, decision-maker mapping, segment fit scores, geo-coverage. Sourced from licensed registries and our proprietary research databases, never scraped from social platforms.

  • Account-based prospect lists with verified contact data
  • Decision-maker mapping (titles, reporting lines, tenure)
  • Segment fit scoring against your ideal customer profile
  • Sector deep-dives (FMCG, fintech, logistics, healthcare)
Pricing on Request

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Statistical Analysis & Business Intelligence

Hypothesis testing, regression, segmentation, and forecasting work led by our M.Sc. statisticians. Outputs designed to land in the boardroom: clean charts, plain-English explainers, methodology in the appendix.

  • Demand forecasting and time-series modelling
  • Customer segmentation (k-means, latent class)
  • Driver analysis, key-driver regression
  • Dashboard build (Power BI, Looker, custom web)
Pricing on Request

Have a brief?

Send us your scope and we'll come back with a methodology proposal and indicative pricing within two business days.

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